The Story Behind Revenue IQ: How a Struggling Airbnb Host Changed the Game for Thousands

When Jeff Brown first got into hosting, he wasn’t a real estate pro or hospitality expert. He came from a data analytics background, working in eCommerce, and was simply looking for a smarter way to build wealth.

He stumbled across Airbnb and quickly realized the income potential — but he also saw gaps. Jeff teamed up with Kyle and Bryndee Barton, a seasoned husband-and-wife duo who had been flipping homes across the country. They brought the design and renovation chops. Jeff brought the data.

Together, they launched Loma Homes, a short-term rental company that focused on immersive, highly themed vacation experiences. Their first property was a themed rental in Joshua Tree, California. It wasn’t just a place to stay—it was an experience that echoed the magic of the desert itself. And it worked. That project proved how powerful extreme theming could be when combined with strong design and smart strategy.

So they doubled down.

Using Jeff’s data-driven approach, the team identified Orlando as a major opportunity. They bought a large home and transformed it into 12 Parsecs, an extreme-themed rental that feels like a space adventure, with fog machines, galaxy-themed rooms, and cinematic features. It exploded online—12 million views on Facebook alone—and the returns were even more impressive, pulling in over 3X what nearby properties were making.

They didn’t stop there. Wizards Way, Raptor Retreat, and Once Upon a Castle followed—all themed, all wildly successful, with tens of millions of combined views.

But not every project hit the mark.

In one case, they built a fairytale home in a market that quickly became saturated with similar concepts. The returns lagged. It was a tough lesson: if a property isn’t meaningfully different, it disappears.

So Jeff and the team developed a system—a way to evaluate whether a theme made sense and how to execute it in a way that would truly stand out. They created the “Nine Essential Questions” framework—a tool to assess opportunities, avoid costly mistakes, and build properties that both guests and algorithms love.

Building IntelliHost: The Turning Point

As the Loma Homes portfolio grew, so did the complexity. Jeff needed to understand what was happening behind the scenes—why some listings took off while others underperformed.

So he built a tool.

That tool became IntelliHost, and for the first time, Jeff could actually see the data that mattered. Not just "views" or "booked nights," but the deeper, more revealing signals: how often a listing was shown on the first page, whether people were clicking… or skipping, which edits helped, which hurt, how a listing compared to nearby competitors, and more.

Once he had this visibility, the fog started to lift. Jeff could finally understand what was going wrong—and how to fix it.

And that could’ve been the happy ending.

But it wasn’t.

The Real Problem

As more hosts started using IntelliHost, Jeff kept hearing the same thing over and over:

“This is incredible. But I’m too busy. Can someone just do it for me?”

That’s when it clicked. Hosts weren’t struggling because they didn’t care. They were struggling because they didn’t have the time, tools, or expertise to compete in a marketplace that’s getting more professional—and more algorithm-driven—every single year.

A Done-For-You System That Works

So Jeff built Revenue IQ with one goal in mind:

To help overwhelmed hosts win in today’s Airbnb economy—without adding more to their plate.

He took everything he learned from analyzing hundreds of listings, studying the algorithm, and working with real hosts, and built a full-service optimization system that doesn’t just show problems—it fixes them.

From photo order to dynamic pricing, availability strategy to listing copy, Revenue IQ handles it all.

No guesswork. No wasted time.

What Makes Revenue IQ Different

Unlike traditional pricing tools that rely on competitor rates and historical trends, Revenue IQ uses direct demand data to make decisions. That means it’s not guessing based on what similar listings are charging—it’s analyzing real-time clicks, impressions, and conversion signals. These are the exact signals Airbnb’s algorithm pays attention to, and they provide a clear picture of what drives visibility and bookings.

And here’s what sets Revenue IQ apart even more: There is no recurring monthly subscription costs until you earn more than last year. After that, we only share a small percentage of the additional revenue we helped you generate.We’re able to offer this because we know the system works. When implemented correctly, the results speak for themselves—and we’re willing to back that with our pricing.

The average results from Revenue IQ is a 19% increase in revenue within just 28 days. Some go on to reach up to 26% growth in just 2.5 months. It’s real, measurable progress—and it happens fast.

Why We're Still Here

Jeff originally set out to solve a problem. But over time, that problem turned into a mission—to help everyday hosts compete with pros, unlock their listings’ full potential, and finally take back control of their income.

Because he knows what it feels like to refresh a calendar and see nothing but empty nights. He knows the stress of wondering whether a listing is still “working.” And he knows that no host deserves to be invisible just because the algorithm moved the goalposts.

That’s why Revenue IQ exists.

Want To See What Your Listing Is Missing?

If you'd like to see if you qualify for Revenue IQ, or see if we can even help boost your listings, apply for Revenue IQ now. 

Starter hosting starts here. Make data-driven decisions and watch your revenue grow.

Welcome to the new era of hosting.
Welcome to Revenue IQ.